Romance Novels Are Better In The Dark

December 10, 2010 No Comments

E-readers are the great equalizers of literature. With no one to be impressed by your choice of the complete works of Noam Chomsky, will you still go for such high-brow fair?

Apparently not. Romance novels are the fastest growing segment of the e-book market.

Fans tend to be voracious readers who purchase multiple books a month, but they are also often embarrassed to be seem devouring these works.

“They are not always something that you are comfortable holding in your hand in public,” Sarah Wendell told the New York Times.

“It’s easier to check out some naughty little title online than in a brick-and-mortar store where your pastor could step up in line behind you,” said Barb Perfetti, the chief financial officer of All Romance.

“We’ve had lots of customers write to us and say, “Now I don’t always have to show my husband what I’m reading.” ”

But perhaps it would be a good idea to let him in on your little secret. Romance novels are best read in the dark, but no one said you had to do it alone.

Contact the author here: mick@morningquickie.com

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