Screw Love, Women Want Makeup

Some women have a shoe obsession, others are addicted to clothing, but for most women, makeup is “the one.”

Women’s intimate relationship with makeup comes at an astronomical cost. They’re spending up to $165,000 on makeup over their lifetimes, according to a new study by Biosen, a deodorant company. Apparently, they’re keeping up to 16 “essential” items in their handbags at a time, and they’re packing a whole lot more in their $100-plus makeup bags. Researchers reveal that the “average woman has 40 further products cluttering up bathroom cabinets and dressing tables at home.”

While it’s not shocking that women use makeup to look their best and enhance their natural beauty, when we look at the grand total spent on cosmetics, it’s frankly a little scary. The annual figure is over $3,000, which means makeup is indeed a fairly significant expense.

Some may argue that any large figure is bound to be shocking since our spending is usually spread out. I bet we spend a small fortune on toilet paper in the course of our lives, for example. But the difference is that we don’t really need makeup. We want to look our best, but at what cost?

What’s more surprising than women dishing out the dough to meet current cultural high standards of beauty is that they would sacrifice their relationships before they would give up their war paint. Just think: you would rather call it quits with a human being, someone you potentially love, instead of giving up the face gook.

Of course it’s scary to part with products that are part of your routine every day and have been part of your life since you were in grade school, but it’s disturbing to know that some women would choose their mask over their boyfriend. Women’s attachment to makeup has reached new extremes.

After considering the price of perfection, there is no better time to embrace inner beauty.

Contact the author here: tinybart@morningquickie.com