The Advertising Standards Authority (ASA) received over 1,000 complaints (the 7th highest ever) over an ad by Marie Stopes advertizing their abortion helpline. But they rejected every last one of them. Marie Stopes is a British charity that runs a telephone helpline for women dealing with unwanted pregnancies. In May they placed an ad for this service which ...
Except for the Thatcherian voice towards the end detachedly mentioning that “YOU could be pregnant, ‘late women’” (paraphrased), it’s really simple to misinterpret this ad. So don’t ever mute your TV again.
The United Kingdom aired its very first TV abortion ad on May 24 at ten past ten. To some this sheds light on a issue obscured with dark shame and to others it is an ad for murder.
Mick, Morning Quickie
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